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Your website isn’t just your digital storefront—it’s your brand’s first impression, pitch deck, sales funnel, and support center rolled into one. And if it doesn’t deliver clarity, credibility, and conversion within seconds, users move on. At Onething Design, we craft websites that don’t just look beautiful—they work beautifully. We balance business messaging with user psychology, structure with storytelling, and aesthetics with action.

Why Website UX/UI Matters

In a crowded digital world, your website has one job: perform.

Strategic website design impacts:

Brand Perception – Design is often the first signal of trust
Lead Generation – Intuitive flows drive more demo requests, signups, or enquiries
SEO & Engagement – Better structure = better rankings + longer sessions
Conversion Rates – Smart UX turns casual visitors into active users
Mobile Retention – Responsive, lightweight UI keeps users from bouncing
Content Performance – Scannability and structure increase content ROI

MEASURABLE IMPACT

Lead form submissions

+50%

increase in lead form submissions

Bounce rates

-40%

reduction in bounce rates

Go-to-market

+25%

faster go-to-market via modular UI systems

Average session duration

longer average session duration

HOW WE DO IT

Stakeholder Discovery & Brand Deep Dive

We align on your business goals, brand personality, and audience actions, while defining the perception your site should create in the first 10 seconds. This helps us map your website’s purpose before design begins.

UX Strategy & Information Architecture

We create a blueprint that drives conversion through optimized page hierarchy, navigation, and funnel mapping. With mobile-first, SEO-friendly content, and strategic CTA placements, every section is purpose-driven for performance.

Visual Direction & UI Design

We bring your brand to life with responsive design that aligns visuals with your identity and tone. Using componentized UI for scalability and fast development, we create engaging experiences with scroll-based storytelling and micro-animations, designed for recall, emotion, and action.

Average session duration

We deliver high-fidelity prototypes for testing, along with developer-ready Figma files. With optional front-end support and QA, we ensure a smooth handoff for faster development.

INDUSTRIES WE WORK IN

Automotive & Mobility

Gov & Public Sector

TVS Racing

Responsive website experience for TVS motorsports

IndiaAI

Designed National AI Portal of India

Royal Enfield MiY

Reimagined and designed immersive configurator for Royal Enfield buyers

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WHAT OUR CLIENTS ARE SAYING...

Saurabh Khullar

Chief CX Officer, TVS Motors

We have worked with Onething on multiple standalone projects in the past. The success of them gave us confidence to onboard them as long term digital CX Partner.

Jatin Chhikara

Head - Digital Marketing, Royal Enfield

"Onething navigated customer pathways and resonated with the core ethos of Royal Enfield. The team built experiences across touchpoints, united by a design system, ensuring brand consistency across all channels"