In the latest edition of Thoughcast by Onething, our host Divanshu sits down with Aditya Oza, founder of an electric bike startup, EMotorad. Aditya shares his vision for a healthier and more sustainable future in India, with electric bikes as a solution to the country’s commuting problems. The podcast dispels the myth that e-biking is not as healthy as traditional cycling and many such biases.
Both Divanshu and Aditya dive deep into the behavior of the Indian consumer, who often prefers glamourous commuting over functional and sustainable options, highlighting the role of startups in fostering an electric revolution in India. Aditya believes that emerging startups like EMotorad can also be instrumental in transforming India into a manufacturing destination, by realizing “Make in India” in the truest sense.
While discussing the potential for growth in this industry, Aditya also suggests the dire need for robust innovation and why doing away with the copy formula is imperative to eliminate foreign players. Do hear out this conversation, to understand what the future of mobility will look like.
