3 min read

Mobile App Design Guidelines Every Designer Should Follow

There are several things that bother mobile app developers at present while designing an app. For example, the cost of app development, laggy UI, and app crashes are a few of them. It is important to have a plan with regards to mobile app design guidelines for solving that issue. In this blog, we have discussed a number of essential elements of mobile app design. These guidelines will help you to create an app that the users will adore in the long run.

Mobile app design process stages

1. Developing the idea

It is imperative to have the perfect idea for developing the perfect app. Prior to starting your research, you need to figure out innovative ideas for the mobile app. This stage of the mobile app design guidelines ought to include questions such as:

• Who happens to be your target audience?

• What is your app going to be used for?

• How will it be possible to make more money as compared to the cost for designing the app?

• What will be your app’s USPs?

2. Target market and user research

Right now, app development trends are extremely vital for your app’s success. You need to be well aware of the current development practices on the market. For instance, a vast majority of the visitors will be leaving in case the page takes in excess of 3 seconds to load. 

Besides these aspects, you need to consider several elements while performing the research.

• The target audience’s age group for comprehending their acquaintance with the technology.

• Features existing in similar apps on the market.

• Type of device employed in the target market.

• App policies for the area you would like to serve with the app.

3. App elements and navigation

After completing the research part, you need to find a way to execute tasks in the app. Right now, you have to draw a sketch roughly for figuring out how the assigned tasks will be executed by the elements. Simply put, this phase is going to include a sketch of the final app. It would be best if you prepared a rough UI and icons that you like to include in the app. For getting references, you might look for mobile app design guidelines on Google and other search engines. 

4. Make a prototype

Prior to starting the process of development, it is essential to create a prototype. Sketch, Origami, and Adobe Experience happen to be several of the most effective mobile app design tools on the market. Prototypes will allow you to comprehend the final product’s functionality.

After you are gratified with the prototype, you need to observe the final mobile app design. You need to consider the audience’s perspective and try not to make any blunders in the UI. 

Mobile app design guidelines:

Without wasting too much time, we would like to talk about a few tips that you should consider before finalizing the mobile app design.

1. Keep the app precise

Make certain that the app does not have any unwanted features integrated. Including unwanted features is going to increase the load on the app, which might undermine the performance of the app. In that case, the users might want to uninstall the app and go for other alternatives.

2. Use Simple UX

A simple mobile UX design will be a great advantage for the app. On most occasions, users don’t like to go through a confusing process for reaching the desired option. For example, Netflix is known to provide a customizable user experience. The application keeps track of the user’s usage history and customizes the user interface accordingly. 

3. UI design should be scalable

A mobile UI design that is scalable is going to be of great advantage for the app. it implies that the UI design should be capable of adjusting to different screen sizes and layouts. As it is known to us, smartphones go on changing their hardware over time along with their software configurations. It is of prime importance to make a durable app that will be scalable as well and ideal for a number of OS and devices.

4. Consistency is vital

While talking about consistency in mobile app design guidelines, it is vital to ensure that the user interface is properly uniformed. This implies that every single element of the user interface must function in an identical manner while leading towards results.

Stick to some essential guidelines for maintaining consistency in the mobile app design.

• Go through the mobile UI guidelines provided by operating systems such as iOS and Android.

• Maintain visual consistency emphasizing icons, buttons, typefaces, and labels.

• Function consistency should also be maintained. It represents the app’s interactive elements.

• Other elements of the mobile app design, including icons, ought to execute results in an identical manner. 

Published by Rewa Ketkar

UX / UI Designer

Rewa Ketkar UX / UI Designer