Animations and Interactive Web Design Make Visually Better Digital Products

Motion design and interactive web design has become extremely popular in the last one year. Many websites have started to implement different types of animations, videos and 3D objects to enhance their user experience. With the evolution of web technologies, browser performance has become significantly much better and this has allowed designers to keep up …

2022 UX Research Tools Map

Whatever your goals are. User testing tools are extremely important to gather meaningful insights based on surveys and research. They optimise the performance of your website or app for your target audience before you push out your product in the market.   Whether you are trying to launch a new app or you want to understand …

How Can You Solve Traditional Search Filter Problems

Traditional web search filters can make navigating a large website with lots of products or content to choose from complicated and cumbersome that can cause users to look elsewhere. But when used well, filters and facets can create a rewarding experience that helps users connect with a wide range of content.Top leaders in e-commerce and …

Common UI:UX Myths You Should Know About

Even within industry circles, the definition of user experience is often varied, vague and simplified. There are a lot of UI/UX myths since not a lot of organisations place a lot of value on it. The best way to get designers and organisations on the same page about UX is to break down its misconceptions. …

Prioritise UX Findings by Severity

UX research is integral to building products that users love and cannot live without.  Whether your organization is launching a new product or taking an existing one to the next level, research is that skeleton key that can unlock your user’s needs, preferences, pain points and mental models.  However one drawback is that you might …

The Importance of Storytelling in UX

By integrating stories into their designs, designers can get insight into their users, build empathy and connect with users emotionally. This is why storytelling has become an essential component in UX design. Designers can create personas that represent their target users and use conflict as a storytelling tool in user experience design to understand their …

Do’s and Don’t of UI Animation Tips For Designers

While most people think of UI animation as something you see in cartoons or video games, animation is actually all around us — especially in the apps and websites that we use. Animation is useful for many different purposes like scrolling down a screen, receiving notifications and also guiding users as they navigate through a …

How to unlock design insights faster by mapping ideas

Mind mapping in one of the efficient methods to organise different ideas in a formation and in a visually brain-friendly method. This is among the many design thinking methods that is widely used as a thinking tool. Designers can use them to organise ideas into an arrangement for clarity as well as untangle system complexity …

Looking for Alternatives to User Personas ? Here are 3 Alternatives you can use

While personas have been a very useful tool in the human centred design process, they need to evolve. UX designers are creating elegant user personas that include a lot of details that are irrelevant to the work at hand. This reduces the value that user personas have. Often they also leave out a lot of …